Leading UK Gifts Website, CampusGifts.co.uk, First to Launch EMI-Licensed Singing Cushions and Cards

AMERSHAM, Bucks, (PRWeb) December 1 2006 -- EMI Music Publishing are used to celebrating the success of Coldplay's latest album, and million-dollar deals with Vodafone. But this Christmas they may be toasting the success of a fast-growing UK gifts website, CampusGifts.co.uk. The innovative site claims to be the first on the web to offer browsers the opportunity to hear, as well as to see, a unique range of singing cushions and cards, produced in conjunction with the music giant.

What makes this range of gifts unique, is that the music they play is the real deal. Until now, singing greetings cards and other novelty items have had to play music which has been rewritten, so as not to infringe copyright law. Not surprisingly, customers have tended to hear a bum note. But by collaborating with EMI Music Publishing, gift manufacturers Candlelight UK have produced cushions and cards which sound like they're playing the real thing - because they are! Now, online stockist of Candlelight products CampusGifts.co.uk, has brought the full sound quality of these great gifts to consumers around the world.

Less than three years ago, Campus Gifts was the idle daydream of idle university student Joel Adams. Now, with the backing of his parents' business Temptation Gifts Ltd., Joel's idea is a successful online store catering to the youth market, and no expense has been spared in bringing this new range to a fun-loving customer base.

"Our photography, our prices, and the user-friendliness of our site were already among the best on the web," says Joel. "But I am especially proud of the way we've added this new audio facility. Our customers can hear the singing cushions, without disrupting their browsing experience or the music their computer is already playing. I don't know many students who like to work in silence!"

In the gift business, the six week run-up to Christmas is crucial, and novelty is king. This is a fun new product at a great price, £5.99 for the cushions and £3.99 for the cards. Who knows what Santa will bring to this partnership of David and Goliath?

To see the full range of EMI licensed singing cushions and cards, go to http://www.campusgifts.co.uk/Products.asp?cat=103&view=all. You can also see the products and the technology duplicated on its sister site, www.temptationgifts.com. For more information contact Joel Adams, creative director of CampusGifts.co.uk.

About Campus Gifts
www.CampusGifts.co.uk was conceived, created and built by Warwick University student Joel Adams in the summer of 2004, after having spent his First year stuck on campus, unable to find fun gifts to send to friends. Since then, its range of funky products at competitive prices has earned Campus Gifts thousands of loyal customers, not just students but teenagers, young professionals and the young at heart.

Backing for the project came from Joel's parents' gift business which has been trading online successfully since 2000, as www.TemptationGifts.com.

Both websites are financed and run by Temptation Gifts Ltd, which has operated a successful chain of retail gift shops in Herts and Bucks since 1983.

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